The information on this page was last updated 30 December 2004
This magazine brings a sprinkling of Disney magic and romance to every little girl. Each month, Princess features stories, activities, puzzles and crafts to help readers create their very own fairy tale world.
The 32-page monthly is geared to girls aged 5 to 8. Every issue of Princess highlights three Disney princesses and heroines. Issue No. 1 focused on Belle and carried a sparkly tiara as a gift. Issue No. 2, timed to coincide with The Little Mermaid's theatrical re-release, starred Ariel on the cover with a special shell bangle gift.
Egmont Fleetway launched the new magazine in the U.K. on June 24 of 1998 with an initial print run of 100,000 copies. The launch was supported by radio, press and retail promotions, including a cross-promotion with Mattel in Toys 'R' Us and with Panini stickers.